News Release: The former Toshiba Mobile Display

March 8, 2006

Toshiba Matsushita Display Announces Development Of A Dynamic Display Power Optimization Driving Scheme Enables Low Power TFT LCD Modules for Notebook Applications.

San Francisco, CA -- Toshiba Matsushita Display Technology Co., Ltd. (TMD) today announced the development of a prototype TFT LCD module with a unique interface scheme to improve power consumption in portable, battery powered notebook applications. The solution utilizes a multi-field driving method, and includes TMD's new LCD display control electronics matched to the next generation IntelTM CentrinoTM Duo mobile technology-based platform. Named Dynamic Display Power OptimizationTM (D²POTM), TMD and Intel Corporation will showcase the technology at the Intel Developer Forum, Moscone West Convention Center, San Francisco, March 7-9, 2006.

Mr. Katsuji Fujita, president and CEO of TMD, stated, "We are extremely pleased to collaborate with Intel in this endeavor. In its power-saving mode the new D²POTM technology offers 15-32% power consumption savings versus conventional schemes, based on our prototype 15" XGA TFT LCD module. This technology will provide extended battery life and greater portability for notebook users." Mr. Fujita added, "TMD's goal is to bring these new, low-power TFT LCD modules to the market in 2007."

"Achieving the vision of all day battery life on laptop PCs is a key goal for Intel," said Keith Kressin, director of marketing, Intel's Mobile Platforms Group. "Our work with TMD, a leader in low power displays for the notebook industry, is focused on uniting the next generation low power LCD panels with future generations of Intel Centrino Duo-based laptops to get another step closer to that vision."

Example of D2POTM Power Savings

Prototype1 Power Consumption [mW]

Display Pattern Conventional DPO2TM Power Savings
Color bars (vertical) 1,214mW 898mW 26% (-316mW)
Full screen (white) 858mW 726mW 15% (-132mW)
Full screen (black) 1,548mW 1,056mW 32% (-492mW)
Windows XPTM Wallpaper 1,030mW 815mW 21% (-215mW)
32x36 Checkerboard 1,092mW 785mW 28% (-307mW)

1 Results are based on a prototype 15-inch XGA TFT LCD module, and are dependent upon the display pattern.

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